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Digital Advertising & Marketing Glossary
Digital Advertising & Marketing Glossary
Discover key terms in digital advertising and marketing to navigate the digital landscape with confidence.
A
A/B Testing
Application Programming Interface (API)
B
Big Data
Brand
Brand Image
Bulk Email
Business Pitch
C
Cold Call
Content Advertising
Content Marketing
Conversion Rate Optimization (CRO)
Cross-Channel Marketing
Cross-Selling
Customer Acquisition Cost (CAC)
Customer Lifetime Value (CLV)
Customer Relationship Management (CRM)
D
Domain Authority