Native Ads for B2B<\/span><\/h3>\n\n\n\nImagine you\u2019re selling HR software for SMBs. Here\u2019s what you could do:<\/span><\/p>\n\n\n\n\nReach out to the biggest small business owner communities and offer to write a blogpost for their website about building out an effective hiring system in a company. In the blogpost, you will use your HR software as an example. <\/span>Important: <\/b>as in the example with an eCommerce business, you could alternatively consider publishing the blogpost on your own website.<\/span><\/li>\n\n\n\nOnce the blogpost has been published, create a native ad campaign with Rontar. Specify the newly published blogpost URL as your target page. Come up with a headline and a description, also set your target audience to Job and Career. <\/span><\/li>\n\n\n\nWait a week or more to calculate your ROI. If it is working out well, just increase your advertising budget. If it isn\u2019t, try adjusting your campaign settings, including audience targeting and CPC. Alternatively, you could consider writing another blogpost where you would focus on your software specifically, rather than a more general topic. This will require some experimentation on your end.<\/span><\/li>\n<\/ol>\n\n\n\nNative Ads for Content Projects<\/span><\/h3>\n\n\n\nThis one is really simple. Imagine you have a news website and your main goal is to grow your website visitors. In this case, there\u2019s no need to write content for third-party websites whatsoever.<\/span><\/p>\n\n\n\nEvery time you publish news on your website that you feel has the potential to attract a lot of traffic, just create an advertising campaign with broad audience targeting and low target CPC. Your target page would be the news page on your website.<\/span><\/p>\n\n\n\nNative ads are currently the go-to method for growing content websites fast.<\/span><\/p>\n\n\n\nNative Ads for Affiliates<\/span><\/h3>\n\n\n\nIf you\u2019re promoting any type of mainstream product, including most of the products that one can buy on Amazon, please refer to the Native Ads for eCommerce section above. You could use the same method to promote your affiliate websites.<\/span><\/p>\n\n\n\nBut what about less mainstream products, especially those that are not allowed to advertise on Google? If you\u2019re promoting bodybuilding supplements, you may have a hard time starting Google Search Ads. The same goes for lots of other types of products that are completely legal but are not allowed in Google Ads.<\/span><\/p>\n\n\n\nIf this is your case, starting a native advertising campaign may be one of the few advertising options still available to you. The approach is the same: create a blogpost on a third-party website, then start a native advertising campaign. Don\u2019t forget to track your ROI and make changes if necessary.<\/span><\/p>\n\n\n\nBottomline<\/span><\/h2>\n\n\n\nIf the cost of advertising on Facebook and Google has gone too high, or if you\u2019re just looking for a less crowded source of traffic for your website, consider running native ads.<\/span><\/p>\n\n\n\nNo matter what kind of business you\u2019re in, most of the time all you\u2019ll need to try it out is a blogpost published on your or a third-party website and five minutes of your time to create a native advertising campaign in Rontar.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Traditional digital advertising has become so ubiquitous these days that people have started to become blind to it. Some install ad blockers to stop seeing banner ads altogether, while others develop banner blindness from being bombarded by the same banner ads over and over. All in all, this has led to a massive CTR decrease…<\/p>\n","protected":false},"author":5,"featured_media":494,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[20],"tags":[],"yoast_head":"\n
Where Are Native Ads Effective And How Do I Use Them?<\/title>\n \n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n